Articles

    Public Health: Application and Trends in Landscape Architecture

    Scioto Mile

    Scioto Mile, Columbus, Ohio by MSI/KKG

    The notion of “Public Health” in the past has referred to health, safety and public welfare. The meaning has expanded to achieving health of mind, body and soul. Promoting public health has come to the forefront of societal awareness, so much so that it has even been incorporated into the criteria for landscape architecture projects. Open space recreation systems have emerged throughout the public and private sector, as evidenced by pocket parks, bike trails, walkways, gardens and scenic spots of reflection that have been created in cities, with the idea that these spaces would promote physical, mental and emotional wellbeing.

    And in places where there is and has been much development, creating and maintaining these spaces is critical for a city to thrive, according to Ohio landscape architects.

    “Great cities are defined by what degree of balance they achieve among systems that comprise the city, including open spaces,” says Keith Myers, FASLA, principal at MSI/KKG, a landscape architecture firm in Columbus. “ In Europe, there’s always some open space system that emerges, from piazzas in Italy to parks in England and gardens in France. These open spaces have become part of the city’s vocabulary.”

    In the United States, one cannot consider New York City without thinking of the 800-acre Central Park, and similarly, or Chicago without Grant Park. Cities such as these have become defined by their open spaces — free and accessible parks where people can walk, jog, bike, picnic, play sports, walk dogs, roller blade and more outdoors in fresh air. The open space provides a refreshing escape from urban city life, a function that dates back to the industrial age when landscape architects envisioned systems where people could go to clear their lungs from unsanitary city conditions.

    In the past decade, emerging research has spread awareness about the importance of living a healthy lifestyle, leading to programs geared toward combating obesity and promoting sustainable practices to further lessen environmental impact of development through the accepted LEED building standards. Since 2007, the definition of sustainability has been broken down even further by the Sustainable Sites Initiative, a rating system consisting of five components: vegetation, hydrology, soils, materials and human health and well being.

    This is an expected trend, says Jerry Smith, FASLA, owner and principal of Smith/Green Health Consulting and member of the Sustainable Sites Initiative Technical Core Committee and Human Health & Well-being Subcommittee.

    “Human health is at the forefront of our work,” says Smith, who has a background working in health care architecture firms. “We’ve always said a garden is wonderful for its beauty, but research from the last 20 years has brought to light a [health] trend. We’re seeing more community projects encouraging people to get outside, walk more and climb stairs.”

    Adding the health and well being component happened when Smith and his fellow committee members focused on the role health care played in a LEED sustainable rating system.

    “We applied health intent to see if there were health outcomes based on the design of a built environment — in this case, health care facilities,” Smith says. “What we found was that stress is such a prevalent negative factor on health that by providing an open space [for patients] with positive distractions helped relieve stress, shortened length of stay in the hospital and reduced the amount of pain medication required … prevention is the best medicine we can provide.”

    The study also showcased positive outcomes, as well as economic benefits, through the space’s effects on staff.

    “In facilities where gardens are provided for staff, the [employee] retention rate is higher,” Smith says, adding that potential hires also are attracted to the facility because of nicer outdoor environments. “There are fewer medical errors where this exposure to nature and sunlight occurs. And all that pays off in the final ROI [reports] for these facilities.” By providing health gardens and green spaces, it’s a “win-win” situation for both patients and providers.

    And even in a downward facing economy, Smith is optimistic about the present and future of these spaces.

    “There has been more focus on parks than even before.”

    A prime example is in downtown Columbus, the site of the new Scioto Mile. Completed in 2011, the project, which was led by MSI Design, transformed a crumbling riverfront into a revitalized multi-use path and park that welcomes thousands of visitors.

    The large investment made may not yield a large ROI, as the area is free to the public, but Myers says that there are other ways to benefit economically. The Scioto Mile’s restaurant Milestone 229, pays rent to the city, which owns the Mile, and that money is used to help offset maintenance costs. Myers also looks to the growth of the Arena District as an example of how a park has helped an area thrive: simply the presence a proposed two-acre park in MSI’s Arena District Master Plan was attractive to potential tenants, who didn’t hesitate to move in.

    “It drove home the point that even a simple open space can create real economic value,” Myers says.

    Metroparks have also experienced demand, even though grant funding is scarce these days. As Jon Zvanovec, ASLA, landscape architect at Metroparks of the Toledo Area, sees the situation, it’s the budgeting of the past decade that has made activity in open space recreation systems more appealing than ever.

    “People who weren’t previously park users are becoming such — they’re not hopping in their cars, they’re not taking vacations,” he says. Instead, they’re turning to the rail-trail conversions, expanded trails in metroparks nearby, where landscape architects have designed multi-use paths that have become viable circulation routes, allowing users to walk, run and more for miles.

    Five Tips to Ace Your Next Phone Interview

    In today's job market a phone interview is the first step toward a face-to-face interview. Yet most job seekers dread phone interviews. The lack of facial cues and body language tends to unnerve interviewees. If you feel this way as well, the following tips will help you feel more in control and confident for your next phone interview.

    Eliminate distractions:

    Choose your environment wisely. For best results plan to interview at home in a room cut off from kids, TV and pets. Use a good quality land line and disable phone features like call waiting.

    Print out these documents:

    The best thing about phone interviews is that you can have as much supporting documents handy as you need. Minimally, have your resume and the job description printed out. Optimally include a list of your accomplishments that you can share. Additionally, you can have a list of answers to the toughest questions you anticipate at hand. For unplanned phone interviews, keep these documents within easy reach so that you are always ready refer to them.

    Watch your own body language:

    The toughest thing about phone interviews is the lack of physical cues, but they will be able to “hear” the positive energy in your voice when you smile as you speak. Your voice will carry better when you sit up straight, or better yet, stand as you speak.

    Ask the right question:

    Be prepared with a short list of questions to ask that will uncover your interviewers “hot buttons.” This will help you to hit the right selling points when you answer his/her questions. You'll be less dependent upon body-language ques when you already know what he/she wants to hear. Your questions might include:

    What qualities are you looking for?

    What are the most significant challenges of the position?

    Sell yourself:

    If you don't sell yourself you won't be invited for the face-to-face interview. Specific examples are the best way to demonstrate how well you've done your job. Stories sell. Before the interview practice talking about your best accomplishments. Don't think of it as bragging. After all, potential employers are looking for people who can solve problems. If you don't tell them how you've solved problems they will never know that you are the best candidate for the job.

    A face-to-face interview is the goal of the phone interview. Don't be shy to ask to be included in the next phase of interviews. Let your enthusiasm for the employer and position come across loud and clear. Once you've aced your phone interview you'll be on your way to wowing them in person.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Deborah Walker, Certified Career Management Coach

    Read more career tips and see sample resumes at:

    http://www.alphaadvantage.com/

    email: [email protected]

    360-260-4965

    Beware of the Top 5 Interview Mistakes

    We’ve all heard stories of job candidates who looked great on paper but who were absolute disasters in person. With fewer interview opportunities available in our competitive job market, it’s essential to make the best possible first impression.

    Learn from the mistakes of others and avoid these top five worst interview blunders:

    1. Not preparing for the tough interview questions.

    Like every job seeker, you probably have your own set of tough interview questions you hope will never be asked. The best strategy is to prepare ahead of time with answers to ALL of these questions. A career coach can be a great resource for helping you work out suitable answers with a positive spin on negative or challenging career situations.

    2. Failure to match communication styles.

    Making a great first impression is easier to do when you communicate effectively with your interviewer. The best way to do this is by mirroring his or her communication style. Allowing your interviewer to set the tone of the conversation will put him or her at ease and makes the conversation flow more naturally. For instance: * If the interviewer seems all business, don’t attempt to loosen him or her up with a joke or story. Be succinct. * If the interviewer is personable, try discussing his or her interests. Personal items on display in the office can be a clue. * If asked a direct question, answer directly. Then follow up by asking if more information is needed.

    3. Talking too much.

    In my recruiting days, I abhorred over-talkative candidates, and so did most of my client employers who interviewed these candidates. Over-talking takes several forms: * Taking too long to answer direct questions. The impression: This candidate just can’t get to the point. * Nervous talkers. The impression: This candidate is covering up something or is outright lying. To avoid either of these forms of over-talking, practice answering questions in a direct manner. Using role-playing in preparing for your interview will help you avoid excessive, nervous talking.

    4. Saying negative things about your current or past employers or managers.

    Even if your last boss was Attila the Hun, avoid stating your ill feelings about the person or work situation. No matter how reasonable your complaints, your negative comments will be viewed as disrespect towards your boss. When faced with the challenge of talking about former employers, make sure you are prepared with a positive spin on your experiences.

    5. Giving away too much salary and earnings information.

    Candidates often weaken their future earning potential by speaking too freely about their current income. No matter the official salary range of the position you are interviewing for, your current earnings have an enormous effect on the size of the offer. Investing in a career coach to help you answer salary questions can add thousands of dollars to your new job offer.

    You already know that it takes a strong resume that sets you apart as a candidate of choice to be invited for an interview. The next step is to hone your interviewing skills to actually win job offers. Polishing your interviewing skills can mean the difference between getting the job and being a runner-up.

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

    Deborah Walker, Certified Career Management Coach

    Read more career tips and see sample resumes at:

    http://www.alphaadvantage.com/

    email: [email protected]

    Three Rules of Career Management for 2012

    The biggest difference between today's employment world and that of our fathers' is the rapid pace of corporate change. Expectations of company stability and long lasting employment are a thing of the past. If one isn't tuned into the signals of corporate change it can mean an unexpected layoff and months of unemployment and job searching. Do you have a career management plan to ensure your career growth in times of corporate chaos?

    To prevent career disaster, live by these three rules of career management:

    Expect Change

    Adjust quickly to change

    Build a strong professional network in good times

    1. Expect change

    Change in the work place is far less traumatic when it is expected as the norm. One of the most important career management skills is the ability to detect signs of corporate change. For instance:

    * Rumors of corporate merger or takeover

    * Corporate profit levels spiraling downward

    * No end-of-year bonuses given

    * Hints of layoffs to trim the budget

    * Upper management suddenly resigning

    * Your peers jumping ship to the competition

    Don't get caught off guard by holding on to a false sense of security or displaced loyalty. Those who fear change trust corporate loyalty rather than face the reality of their precarious position in the corporate food chain. Expect change and keep your eyes and ears open—or you could be the last in line when it's time to find new career opportunities.

    Don't wait for change to strike. While your job is secure and your work environment is stable, take steps to keep your skills highly desirable in the job market. For starters:

    * Stay current with technology trends of your industry

    * Get certified if appropriate

    * Keep your resume current at all times

    * Be ready to interview at a moment's notice

    2. Adjust quickly to change

    Your ability to keep your career momentum building in the midst of corporate chaos depends on your skill at adjusting quickly to change. First, don't over analyze your dilemma. Too often valuable time is wasted trying to figure out ways to make a bad situation work. Second rule, don't take it personally, or you won't be able to plan your exit strategy clearly. Third, take action as soon as possible.

    If your resume is kept current at all times you will be ahead of the pack when others consider moving on as well. Your resume should be updated every six months. For quick updating keep an ongoing record of your accomplishments as you overcome work challenges.

    Maintaining confidentiality during a job search while still employed is a challenge that requires discretion and level headedness. Ideally, no one in your company should even suspect that you are looking for other employment. Resist the urge to speak to coworkers about your decision for action. Not only do loose lips sink ships, but why put ideas in the minds of others who may become your interview competition? Keep your regular work hours and try to schedule interviews during off-work time. Avoid posting your resume online where your employer may find it.

    3. Build a strong professional network in good times

    One thing that hasn't changed over the decades is the fact that a majority of people still get new positions faster through networking. What used to be called the “good ol' boy system” is as active in the job market as ever. Technology will never replace the need to be connected to a vast network of people who can help you find new career opportunities quickly.

    The problem is that most people ignore their network until they need it. Bad idea. If you haven't kept in touch with former coworkers how will you know how to find them when you need them?

    If your professional network is slim to none, get working on it right now. There are many great venues for building your network: professional associations, college alumni groups and former colleagues to name a few. Take time to meet with non-work people on a regular basis. Get to know them as friends and develop relationships built around mutual interests, friendship and trust. Make relationship building your lifelong habit and you'll never be without help when you need to make a career change.

    More than ever, proactive career management is essential to professional growth. Keep these rules of surviving corporate change as the building blocks of your career management plan and you'll stay in control of your professional growth and income potential.

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    Deborah Walker, Certified Career Management Coach

    Read more career tips and see sample resumes at:

    http://www.alphaadvantage.com/

    email: [email protected]

    Transportation Enhancements: Building a Better Future

    URS

    Euclid Avenue Corridor Healthline, Cleveland, Ohio by URS Corporation

    The public funding appropriated to Transportation Enhancement projects has given landscape architecture a vibrant role in the design of streetscapes, multipurpose trails and environmental and scenic revitalization.

    With Ohio landscape architecture firms at the helm, local entities are getting funding assistance, design leadership and guidance to see their projects come to fruition.

    One of Ohio’s largest Transportation Enhancement Program projects in recent history was the Euclid Avenue Corridor Healthline enhancement in downtown Cleveland. The Greater Cleveland Regional Transit Authority and the City of Cleveland commissioned URS Corporation to conduct the conceptual and preliminary design of an improved streetscape.

    “It was built to enhance transit by shortening the ride, but also as an economic development tool,” said Thomas M. Evans, Manager, Landscape Architecture/Green Infrastructure Design Services at URS in Cleveland.

    Landscaped medians and sidewalk streetscape design improved the physical appearance of the corridor and the public transit experience. The area has seen multibillion-dollar business investments since the project was finished.

    URS also worked on the adjacent E. 14th streetscape, commissioned by PlayhouseSquare and partially funded by the American Recovery and Reinvestment Act of 2009 to continue the Euclid Avenue urban aesthetic. The north sidewalk was widened by four feet to allow pedestrian flow and room for outdoor cafes, and more than 100 in-ground LED lights add a theatrical feel to the PlayhouseSquare District.

    The Panhandle Passage Trail in Dennison, Ohio, is being developed by Akron-based Floyd Browne Group as an initiative of the Tuscarawas County Trail and Greenspace Plan. The plan will provide for a multipurpose paved trail linking the Twin Cities of Uhrichsville and Dennison along the Little Stillwater Creek Greenway.

    Dennis Mersky, Senior Principal at Floyd Browne Group, said it’s a great example of federal dollars filtering down to local planning projects: “This involves a series of initiatives, including the Ohio & Erie Canal Coalition and Tuscarawas County. There are many partners and we serve a design leadership role.”

    The project is aimed at stimulating tourism in a rural area as well as providing residents with green space and protection of Little Stillwater Creek.

    Mersky said the transportation enhancement program is an innovative segment of landscape architecture. “It’s providing an alternate way to experience the landscape, to find forgotten sights.”

    From restoration to urban growth and development, the Transportation Enhancements program provides the opportunity for innovative and constructive thinking. Ohio landscape architectural firms are playing a key role in changing and reinventing how people get to work or school, run errands and experience their everyday journeys.

    There have been efforts made recently by some government officials to reduce or eliminate the TE program funding. At this time, those efforts await legislative action. ASLA strongly supports the reauthorization of the TE program, as the benefits of this program provide key opportunities for both community transportation projects and landscape architects alike. The continuation of this program will allow Ohio landscape architectural firms to continue to “move” the next generation.

    If your firm has a TE program case study you would like to share please contact us at:

     [email protected]